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Territory Insights
Transform Ag Retail with Predictive Crop Intelligence
Success in agricultural retail belongs to whoever reaches growers first with the right solution at the optimal moment. With production costs up 8% and farm incomes declining, ag retailers face a critical choice: become an indispensable agronomic partner or become irrelevant.
Stop Selling Inputs. Start Selling Outcomes.
Calendar-based campaigns, generic recommendations, and reactive scouting leave massive value on the table. By the time your team identifies the opportunity, competitors have captured it. Your marketing spend targets the wrong acres at the wrong time, and high-value opportunities like in-season fungicide applications slip through the cracks.
The core problem: You're making million-dollar decisions with thousand-dollar data.
Territory Insights delivers automated, predictive crop intelligence across entire territories. The system automatically identifies fields, tracks growth stages, forecasts yield potential, and generates hyper-local recommendations—telling you what your growers need before they ask.
Geographic Coverage: US (corn, soybeans, grain, oilseed) expanding to South America and Europe
The High Stakes of Reactive Retail
Fungicide Market Reality:
70% of fungicide applications happen in-season, yet most retailers lack the intelligence to capture this high-margin business. Without knowing which fields are reaching optimal application stages or which growers face elevated disease risk, retailers miss critical sales windows. Manual scouting is too slow and expensive to scale.
Resource Misallocation:
Sales and agronomy teams waste massive resources covering low-potential acres while missing high-value opportunities. Without intelligence on crop types, growth stages, and yield potential, teams spread effort evenly across territories, treating every field as equal priority.
Knowledge Drain:
When experienced agronomists leave, years of accumulated local knowledge walk out the door. New team members start from zero, rebuilding relationships and learning territory patterns while competitors with institutional intelligence maintain advantage.
Capabilities
The Territory Insights Advantage: Intelligence That Scales
Predictive Timing Intelligence
Territory Insights predicts when fields will reach optimal application windows—VT and R1 stages for corn fungicide, for example—enabling proactive engagement before competitors recognize opportunities exist.
Operational impact: Your agronomists spend time with growers solving problems, not driving roads collecting data. Territory Insights monitors millions of acres 24/7, alerting your team only when opportunities emerge.
Hyper-Local Insights That Drive Conversion
Generic recommendations don't win business. Territory Insights delivers intelligence aggregated at operationally relevant scales: 10-mile radius around your retail location, 5-mile radius around a grower, township level, or individual field analysis.
Strategic advantage: Walk into grower meetings with field-specific data showing exactly why they need to act now—no generic pitch, just their fields, their conditions, their opportunities.
Integrated Sales Activation Platform
Territory Insights integrates directly into your sales and marketing workflows through CRM connectivity, automated reporting, and targeted activation tools. The system identifies which customers need engagement, generates localized agronomic messaging, and enables your team to scale personalized outreach across thousands of growers.
Real-World Impact: Intelligence That Enables Action
Market potential:
The fungicide market presents a massive untapped opportunity—70% of applications happen in-season, yet most retailers lack the intelligence to capture this high-margin business. Pre-buy packages account for only 30% of the market. Without knowing which fields are reaching optimal application stages (VT/R1 for corn) or which growers face elevated disease risk, retailers miss critical sales windows. Manual scouting is too slow and expensive to scale across territories with hundreds of growers.
Challenge:
Territory Insights automatically monitors all managed acres, identifying corn fields and tracking growth stages in real-time. The system forecasts when each field will reach VT/R1 stages optimal for fungicide application, providing 2-4 week advance notice. Disease probability alerts for Grey Leaf Spot and Tar Spot trigger based on local weather patterns and field conditions. Agronomists receive weekly prioritized reports showing which growers have fields approaching optimal timing, ranked by yield potential and disease risk—enabling proactive, data-backed engagement.
Outcome:
Retailers transform fungicide sales from reactive order-taking to proactive revenue generation. Agronomists contact priority growers 2-3 weeks before optimal application timing with field-specific recommendations showing growth stage, yield potential, and disease risk. This advance intelligence enables relationship-building conversations focused on protecting grower yield rather than generic product pitches. Conversion rates increase 25-40% through better timing and personalized recommendations backed by field data.
Outcome:
Increase fungicide adoption from 8% to 30% across managed acres. Typical retailer managing 50 growers acquires 5 new fungicide customers per season (10% growth) with net margin of $4-6 per acre on incremental sales. For 750 acres of new fungicide applications, profit impact ranges from $3,000-4,500 per season with compounding growth as customers expand programs in subsequent years.
Challenge:
Sales and agronomy teams waste massive resources covering low-potential acres while missing high-value opportunities. Without intelligence on crop types, growth stages, and yield potential, teams spread effort evenly across territories—treating every field as equal priority. Agronomists spend days driving roads collecting field data instead of building grower relationships. Territory managers lack visibility into where opportunities exist, resulting in missed sales windows and frustrated teams working inefficiently.
Solution:
Territory Insights provides automated territory-wide intelligence showing exactly which fields need attention, when they need it, and which growers represent highest ROI potential. The system monitors millions of acres remotely, identifying crop types, tracking growth stages, and forecasting yield potential. Agronomists receive prioritized opportunity lists showing high-potential fields approaching optimal treatment windows, eliminating guesswork about where to focus effort. Territory managers gain dashboard visibility into opportunity pipeline by crop, growth stage, and geographic area.
Territory Insights provides automated territory-wide intelligence showing exactly which fields need attention, when they need it, and which growers represent highest ROI potential. The system monitors millions of acres remotely, identifying crop types, tracking growth stages, and forecasting yield potential. Agronomists receive prioritized opportunity lists showing high-potential fields approaching optimal treatment windows, eliminating guesswork about where to focus effort. Territory managers gain dashboard visibility into opportunity pipeline by crop, growth stage, and geographic area.
Outcome:
Agronomist roles transform from data collection to relationship building and problem solving. Teams increase territory coverage by 30-40% while improving conversion rates through better-timed, data-backed recommendations. Sales directors gain accurate pipeline forecasting and can deploy resources strategically based on where opportunities are emerging. Field visits become high-value customer consultations focused on specific opportunities rather than generic check-ins or manual data gathering.
Agronomist roles transform from data collection to relationship building and problem solving. Teams increase territory coverage by 30-40% while improving conversion rates through better-timed, data-backed recommendations. Sales directors gain accurate pipeline forecasting and can deploy resources strategically based on where opportunities are emerging. Field visits become high-value customer consultations focused on specific opportunities rather than generic check-ins or manual data gathering.
FAQs
Turn complexity into precise, predictive crop insights for every location.
How does Territory Insights work without any manual inputs?
Territory Insights uses AI-powered models to automatically detect field boundaries, identify crops, and track growth stages from satellite imagery. Combined with weather data integration, the system generates complete crop intelligence without requiring growers to upload field boundaries or self-report planting information. This zero-touch automation is what enables monitoring at territory scale.
How accurate is the tasseling prediction?
Territory Insights achieves plus or minus 2-day accuracy for corn tasseling prediction across major US production regions. This precision enables agronomists and sales teams to time fungicide application discussions and other input recommendations with confidence, reaching growers at the optimal moment.
What geographic areas and crops does Territory Insights cover?
Primary coverage includes all major US agricultural regions with support for corn, soybeans, wheat, and other major row crops. The platform is expanding to Canada, Brazil, Argentina, and European markets. Contact EarthDaily to discuss coverage for your specific territories.
How does Territory Insights integrate with our CRM and marketing systems?
Territory Insights offers direct integration with major CRM platforms and email marketing tools. API access enables custom workflows, and data exports support integration with existing business systems. The platform is designed to fit into your existing sales and marketing processes rather than requiring workflow changes.
What historical data is available for analysis?
Territory Insights provides 5 to 10 years of historical crop performance data for each territory, enabling trend analysis, rotation pattern identification, yield benchmarking, and strategic planning based on multi-year patterns rather than single-season snapshots.
How far in advance can Territory Insights predict growth stages?
The system forecasts growth stages 7 to 21 days in advance depending on the specific stage and crop. For corn tasseling, the critical window for fungicide timing, predictions reach plus or minus 2-day accuracy. This advance visibility enables proactive engagement rather than reactive response.
What disease risks does Territory Insights monitor?
The system generates disease risk alerts based on local weather forecasts and field conditions, including Grey Leaf Spot and Tar Spot for corn. These alerts combine with growth stage predictions to identify fields where both timing and conditions favor treatment.
How quickly can we get started with Territory Insights?
Implementation begins with territory setup where you define your geographic area of interest. The system then begins automated monitoring immediately using satellite imagery and weather data. Most customers see initial insights within the first week of setup, with full predictive capabilities activating as the growing season progresses.
What ROI have other customers achieved?
Results vary by application, but documented outcomes include 10% fungicide sales growth with $4 to $6 per acre margins on incremental sales, 60% reduction in field visits for auditing operations, and 3x faster sourcing expansion for renewable energy procurement programs.
Experience Predictive Territory Intelligence
Transform your agricultural retail operations with crop intelligence that reaches growers before competitors do. Discover how Territory Insights delivers competitive advantage:
- Schedule a consultation to discuss your specific territory and use cases
- Request a pilot program for regional evaluation before broader deployment
- Review integration options for your CRM and marketing platforms
- Explore the ROI model for your specific product mix and territory size
Ready to become the indispensable agronomic partner your growers need?
Contact EarthDaily Analytics to transform how your team identifies opportunities, engages growers, and drives revenue through predictive crop intelligence.